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Economia Global e Gestão

Print version ISSN 0873-7444

Economia Global e Gestão vol.12 no.2 Lisboa Aug. 2007

 

As organizações económico-sociais e os seus stakeholders

José Afonso Roberto* e António Serrano**

 

RESUMO: Esta pesquisa centra-se no modo como as relações entre uma organização e as suas audiências intervêm nos processos de criação e distribuição de valor, considerando que o desempenho organizacional depende, em última análise, dos critérios pré-definidos para a sua avaliação, ou seja, das expectativas dos stakeholders relevantes.

A investigação empírica envolveu a análise de sete casos, a partir de entrevistas semi-estruturadas, tendo sido possível concluir que: se não houver, à partida, uma matriz cultural que valorize intrinsecamente a equidade dos diversos interesses em jogo ou não estiverem reunidas certas condições de interpenetração com o contexto, qualquer entidade económico-social tenderá a gerir estrategicamente as suas relações numa perspectiva meramente instrumental.

Palavras-chave: Contexto, Desempenho, Organização, Stakeholder, Valor

 

 

TITLE: Economical-social organizations and its stakeholders

ABSTRACT: This research is centred in the way as the relationships between an organization and its context intervene in the processes of creation and distribution of value, considering that the organizational performance depends, in last analysis, on the previous criteria for its evaluation, that is, of the expectations of relevant stakeholders.

The empirical inquiry involved the analysis of seven cases, from semi-structured interviews, having been possible to conclude that: if it will not have, to the departure, a cultural matrix that intrinsically values the equity of the diverse interests in competition, or will not be congregated certain conditions of interpenetration with the context, any economical-social entity will tend to manage strategically its relations in a mere instrumental perspective.

Key words: Context, Organization, Performance, Stakeholder, Value

 

 

Texto completo disponível apenas em PDF.

Full text only available in PDF format.

 

 

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* José Afonso Roberto

jroberto@uevora.pt

Universidade de Évora, Professor Auxiliar, Docente em regime de exclusividade no Departamento de Gestão.

 

** António Serrano

amss@uevora.pt

Universidade de Évora, Professor Associado com Agregação, Presidente do Conselho de Administração do Hospital do Espírito Santo – Évora.